Superstar Bruno Mars’ Filipina-Puerto Rican-American sisters, The Lylas are the new faces for Robinsons Department Stores’ ad campaign. short for Love You Like A Sister, The Lylas are also working on an album due out in October, around the same time as their Robinson’s campaign.
The group is made up of sister Presley, Tiara, Tahiti & Jaime Hernandez and is based in California.
The oldest sister Jamie founded the global charity group Mothers About Making Amends (Mama Earth) five years ago and as part of their deal, Robinson (which is based in the Philippines) will contribute to the charity.
“They have a thing going right now if you spend a certain amount a percentage of the sales they have these reusable shopping bag and a part of the proceeds from that will be donate to charity and to Mama Earth,” Jamie said.
So are they riding on the coattails of their brother Peter AKA Bruno Mars??
“We always grew up, our family is a musical family, so we grew up around music and all our stars are aligned now and we have opportunities that we’re taking advantage of we’re living out our dream and we’re really excited about it,” Jamie said.